NARS Members Newsletter
Edition 02
 
From Bill's Desk...

From Bill's Desk is the blog by the man himself. In each newsletter we will highlight a new article from this section. Simply go to www.landtrust.net/bills_desk/ to read previous post.

 
     

BLUEPRINT FOR SUCCESS by Roberta Standen

BLUEPRINT FOR SUCCESS
by Roberta Standen - Equity Holding Corp

What’s Around You – Is You


When you start something new, begin a new job or embark upon a new venture, it’s just plain unfortunate how FEW people will encourage you by saying “Go for It - you’re gonna’ be Great.” It never ceases to amaze me, when you finally decide to step up and away from the ordinary, how few there are who will say “You can do it!” More than likely what you hear is “It won’t work”. Even when you have a small measure of success, they are all too quick to tell you that “It won’t last”. We prefer to call them “the destroyers in life”. All too often we find they are people closest to you - a friend, a relative or a business associate. They probably tried something once and things just didn’t work out so they quit.


It is important to understand early in your career that you will be dealing with people and recognize them. They are identified and featured in the bible - Book of Job as “Comforters”. Run from them. If you don’t and you stay around them long enough you will succumb to their influence, become just like them and go right down the tubes alongside them. Rarely do they share your quest for financial independence so stay away and weed them out of your life. In my career, I have seen Real Estate Agents come out of a Sales Rally all fired up, ready to move mountains and motivated to break every sales record only to fall prey to one or two of these “destroyers” before they even reach their car in the parking lot. Negative people can just suck the enthusiasm, motivation and hope right out of you – Avoid them like the bubonic plague – it’s contagious!


Be aware, when two people get together, either you will influence them or they will influence you…that’s just the way it is. So, the trick is to surround you with people who refuse to be defeated, who have stood the watch, are enormously successful; with those who refuse to accept failure and display a healthy positive attitude. This isn’t to say you will not encounter problems, you can bet you will. When you do, resist the temptation of seeking advice from someone having the same problem, but have no solution. In other words, refuse to dance with those who cannot even hear the tune or know the “beat” of knowledge and success. Rather, seek the advice and counsel of people who will tell you the truth, who are experienced and find joy in helping you and others, succeed.


Fortunately, there always was and always will be a scant “handful” of these wonderfully successful and willing people. These successful souls simply do what they have to do on a daily basis; they have a specific goal in mind, kept their eye on the prize, instigate a plan of action in accordance with the training they received, have taken the time to learn about the business and realized that successful people do the things that failures hate to do. They don’t need a peer group; they don’t even look down or around. They just keep focused, learn from their mistakes and get up one more time than they fall down.


So, why not get in the habit of surrounding yourself with these successful people? When you do, glance in the mirror one morning and you will clearly see that “What’s Around You, Is You. You will really like what you see….I guarantee it!



MEET OUR STAFF
by Linda Roberts - NARS

In my past life, I was a newspaper publisher and I am used to speaking out in print. So when I came to work for NARS in December I was looking for a nice quiet little niche that would allow me to just do accounting work – a change of pace from the hustle and bustle of a small newspaper where I had to wear many hats, sometimes all at once.

At my interview Bill asked me if I new much about trusts and what NARS is all about and I said no, but I did know a few things about trusts as my MBA would attest to. I was immediately fascinated with the trust system and how it worked and was hooked from the very first.

So I accepted the position and start going to the seminars, reading all the same materials and start looking for properties just as you are. I find the FSBO’s and bring the leads to Bill. Bill says, “they’re yours and you call.” Come to find out picking up the phone and calling these strangers was absolutely the most frightening thing I have ever done in my life. Talk about being paralyzed with fear! I was absolutely catatonic!

One thing about Bill, he doesn’t cut me any slack just because I work here, so one day he told me to go and call and he insisted that I do it. After much grumbling, I did. I called all eight leads that I had that day and thank the stars above I got answering machines. What a wonderful invention! I didn’t really appreciate them fully until right at that moment.

The last call was actually answered by a live, breathing person and because of the seven calls before I had practiced with the script, I was able to answer him and all his questions. I don’t think this deal will fly, but not because of what I said or didn’t say. It was because the house was his mother's and she had just passed away; he was fixing it up so no one would see the disrepair. When I said that we could get a RB (Resident Beneficiary) in there that might fix it up, he was shocked and said he had to fix it for his mother. In this case I know that he may never sell that house, but at least it isn’t because of what I said or didn’t say.

One of my calls was for a lease option and I changed the script to reflect that rather than using the For Sale by Owner script. Left a message for the person to call me back (gotta love those answering machines) if interested, and sure enough he did. Since this was a $1.4 million house in an exclusive area I thought it might be better for fractionalization and again wanted to bail out and let Bill handle this. Of course Bill said, “No way!”

I live about 30 miles from the office so when the call came in, I answered and when I found out who it was, I thought CRUD, what am I going to say now, and also thinking that I am going to strangle Bill in the morning. I did the first thing that came to mind and said I was on my cell phone and traffic was impossible so could we talk later? And of course he said, “ok.” So I’m thinking and subconsciously hoping that this guy won’t call me back.

I pull into my driveway and guess what? My phone rings and apparently I had had time to sort out what to say because I think we had a very good conversation about the house and what he wanted to accomplish. Turns out, putting his house in a Trust and doing a RB system isn’t what he wants right now, he wants to do a lease option now and keep the write-offs himself.

So I said that if he changed his mind that he could reach me either at home on my cell phone. With the market like it is, I think he will call me, because he won’t want to keep lowering the price of the house. The way that he is setting it up he will not get what he wants with the way that he is doing it.

I now have his email and will be following the process on this house. This is a wonderful place and would be a great place for me or another RB. Mark two up for me! I’m excited the earth didn’t open up and swallow me. I survived!

I am not timid about speaking in front of groups as I have run for public office, spoken to college groups about publishing and women in business but cold calling was just beyond me. One of our members said that he understood how and why I feel like I do about talking to people, and it’s because I am an accountant and am comfortable within certain parameters. When I step out of those boundaries then I’m at a loss. So now that I understand why I am like this, it has been easier to take off my accounting hat and put on my investor hat and go for it.

So while I still have a tendency to give my leads away, I am running ads and calling on properties. I have my daughter in Texas running down FSBO’s, and so it is getting easier to do this. If it wasn’t for those answering machines I would have missed out on a whole bunch of, not only fun, but the experience of talking to and meeting new people.

You can take it from me if you are apprehensive about doing the calls, it does get better; the more familiar you are with the script, the easier it gets. Also, we have the OCS program with Bret and although it is very time consuming and demanding, it is very worth while. There is also the TEAM program, again through Bret, that is offered at the seminars; I joined that one and it has helped immensely.

Don’t be afraid to call any of us, we’re all here to help. Communicate your successes and your failures we’re all good listeners and can share with you our experiences and make it a two way learning effort. We enjoy hearing from you.

I hope you all keep coming to the seminars. There is so much to learn and Bill is the best teacher that you will ever find...and bring your friends. Share this wonderful opportunity with them, they’ll thank you. Look forward to seeing you soon!

Until later,

Linda



 
Inside Tech

INSIDE TECH
by Jeff Hatcher - NARS

WHEN CLARITY MEETS OPPORTUNITY, SUCCESS WILL FOLLOW


Opportunity is abundant in today’s real estate market, but at no time has it been more important that you have the clarity to avoid a $200,000 mistake to make the $1,000,000 profit. On June 20th – 22nd in Los Angeles, Bill Gatten and Bruce Norris will be teaching us all about today’s California Market and what tools are needed to help us create success. So, what do I mean by clarity? The key components of Clarity are; understanding the environment of opportunity, envisioning the details of a successful outcome, anticipating problems that may arise, creating a usable plan to follow, building a team that can support your needs, and a willingness to succeed versus all obstacles that may stand in your way.

Starting at a young age, my life has been spent living one entrepreneurial dream after the next, starting with selling bottled water from the springs of Floyd, VA at the age of 12 (like most kids my age sell lemonade). Having no “Clarity” of understanding the environment of this opportunity, I eventually bored of the idea. After graduating college, I started my first company selling online shopping carts when the base price for shopping carts was $10,000. I went to several seminars on how to write a business plan, how to market your business, how to network, etc., which led to the beginning steps of setting up my business. First, it became obvious that establishing a merchant account for accepting credit card payments was needed. At the time there were few options and most were from your normal agents charging 30 cents per transaction while pocketing 20 of it. While educating myself, I began to realize that there is a large network of sales people who were mapped across the US and also realized that e-commerce was their next frontier. This was my first “ah ha” moment, all of a sudden I realized that I had found my national distribution channel, now I just needed to show my product and get it in the right hands. Soon after, I approached a regional manager of one of the largest national companies and he was blown away so much, that he became an investor on the spot. Wow! Things were going great, and I’ll be a millionaire within my first month of business...or so I thought.


With our investment in hand, I made one of many mistakes because I did not “Anticipate problems that may arise” when we bought Windows NT4 servers to run our whole operation. We thought that because the tech magazines were filled with articles on how NT4 would replace Linux as the operating system of choice, made it a good choice. Here I lacked the “Clarity in building my team” to support me in areas that I was weak in at the time. (As a side note, magazine articles for most corner store junkies are nothing more than advertisements for companies using PR firms to promote their goods. The content is often based on how many dollars are thrown at execs to push their subsidized opinions down our throats.) Needless to say, I was on my way with servers running and product ready for distribution.


We started by having a party to celebrate our success before the first sale was made. After all, I had a distribution channel in place and a system that was better than most online shopping carts around, and there were very few competitors, And I am talking about the halcyon days of the e-commerce boom.


What did I forget?


I forgot that we might actually have customers and our server platform had not been fully tested. Simply put, I didn't have “Clarity in envisioning the details of a successful outcome”. The first month we had 20 new customers and 100 sales reps signed up to sell our product nationally. The first problem was now here; we had customers!!! What happened, you may ask? The server (NT4) crashed and crashed and crashed…


I had no back up plan; I had forgotten to form the “Clarity in creating a usable plan to follow.” Needless to say the accounts went as fast as they came and our business was done as quickly as it had started. Everyone lost faith in the operation and my main technical engineer flipped out with the emotional strain. I shorted the remaining investment and turned my focus to web design so I could recover from the economic strain brought on by this ordeal. Needless to say I was missing the “Willingness to succeed versus all obstacles that may stand in your way.” There were other competitors who had clarity and went on to great success, such as what is now the Yahoo Store (which sold for $40 million).


These were hard lessons which brought me to the understanding that the “When clarity meets opportunity, success will follow”.

 
 
 
On the Board

The Board is Your Friend. Use It!

As many of you already know, the NARS board is filled with a wealth of knowledge. Bill Gatten himself can be found daily providing important answers with a bit of humor. Joe Cain, Documentation Specialist, is methodically reading every post with the greatest attention to detail. The list of members providing there daily insight is to large to place here, so go to the Board. It will become your best friend and most valuable tool.

 

 
It's in the Docs

 

 
Office Updates
 


Thanks again,
The staff of NARS, Equity Holding Corp (Tom and Thomas) and Roberta Standen, and Scott Moyes
Upcoming Events
LA PACRats w/ Bill Gatten:
Culver City, CA,
Wed, April 30th from 6:30pm - 9:00pm

Location Info: AMVETS - 10858 Culver Blvd. - Culver City, CA 90230
2.5 Day Workshop
Ontario, CA
Friday, May 2nd thru Sunday, May 4th

Location Info: Holiday Inn Ontario Airport, 2155 East Convention Center Way, Ontario, CA 91764
Hotel Phone: 909.212.8000
PENSCO: IRA Investments - NARS presentation by Pete Mendenhall
Thursday, May 29th thru Friday, May 30th
Location: Dallas, TX
Hyatt Regency DFW, International Parkway, Dallas, TX
Very special limited time Early Bird discount for NARS community members!!!!
The Cruise! 2009
Departing February 8 -15, 2009
Location: The Pacific! (with ports of call in Puerto Vallarta, Mazatlan, and Cabo San Lucas)
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